Graphic Art & Design Studio
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We offer 20 years experience working on a diverse set of projects
ranging from fresh layout and design of digital and print materials, incorporating unique production ideas, to web design and the
creation of innovative learning experiences

PROGRAM MARKETING

Print and digital marketing to promote your service

or workshop

INFOGRAPHICS

Infographics to visually communicate your message

CURRICULUM LAYOUT

Curriculum and workbooks that take your program

look to the next level

WEB DESIGN

Websites that create impact and reflect you and your unique offering

Designs that communicate ideas clearly and make impressions that last

Estée Lauder™

Leadership Training

High-Touch Leadership training materials, and participant takeaways. Over 40,000 sets of these compact inspired leadership competencies card sets printed and distributed worldwide.

Clif Bar & Company

Mission and Values

®

Development of an innovative design concept of materials for leadership training program, inspired by the graphic style of the clients brand.

DuPont Corian Design Shows

Web graphics and digital announcements for DuPont Corian® design shows in Milan, Italy.

Optum Leadership Training

Design of materials for a comprehensive program addressing the ever changing Healthcare Ecosystem. Collaterals included table map, wall posters, handbook, cards with custom box.

Interplay™

Simulation Materials

Design and production of large format game board and participant materials for business acumen training,

Travel Guides and Brochures

Travel guides and brochures created by mdesign creations.

Decision Mojo™ Simulation Materials

Design and production of materials for decision-making program including; large format cloth maps, custom journals, cards, and drink coasters,

Infographics

Infographics created by mdesign creations for various clients.

Yoga Workshop Marketing

Promotional material to market your next yoga workshops or retreats.

Yoga Program Materials

Program concepts, writing of curriculum, design, print and production of materials for your next teacher training, retreat or workshop.

Melinda's Chakra Journey Game™

Concept and design of unique learning experience, workshop program, facilitator training and accompanying guide book by mdesign creations

Chakra Tapestries

Inspirational Chakra Tapestries, one for each of the seven chakras. Design work, writing of affirmations, brushwork and production by mdesign creations.  Printed on cloth, 17x35".

 

About Me

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Melinda

Educated in fine arts, Melinda utilizes the conceptual

skills she honed from years generating ideas and producing multi-media work, to create elegant visual representations that communicate your ideas with

clarity and ease.

Melinda recently rebranded her 20 year freelance graphic design company mdesign to mdesign creations, reflecting the addition of her personal artistic projects to her portfolio. These projects reflect the influence and inspiration from two decades teaching and studying yoga. To learn more about Melinda's yoga brand please visit Chakra-Energetics.com.

mdesign creations symbolizes an exciting shift for

Melinda to open her studio to welcome a wider variety

of work from a broader customer base. Please contact mdesign creations to collaborate on your next project.

 

Process & Objectives

 

Our Collaborative Approach

 

 

A discerning aesthetic, integrated with years of design and production experience, allows me to offer you a creative and professional approach to your project. It is my intention to be in partnership with you to give your project an authentic voice that fosters real growth, and achieves a fulfilling learning experience.

  • STEP 1:  We have a conversation to discuss the parameters of your project including concept, style preference, specific design needs, production requirements and timeline

  • STEP 2:  You supply any available content, images and brand elements

  • STEP 3:  Drafts are presented and we discuss ways to refine the design

  • STEP 4:  Designs are re-worked in close collaboration with you

  • STEP 5:  Final versions are delivered in appropriate formats

  • STEP 6:  Print materials are put into production, or online versions go live

What I Do

 

The majority of projects over the past 20 years have involved a partnership with Ten Thousand Feet creating experiences to educate leaders and those in management rolls. This work has included large format graphics to gather around, participant guidebooks, journals, handbooks, cards, and the production of unique program takeaways. Examples of these projects can be viewed in the portfolio slide shows above and include leadership training programs for Estée Lauder™, Clif Bar & Company®, Optum and the globally implemented  business acumen building simulations of Interplay™, Decision Mojo™, and Inclusive Leader™.

This partnership has offered opportunities to create work for Fortune 500 Companies such

as Apple, American Express, Microsoft, Levis Strauss & Co., Salesforce, Verisign, Optum,

Néstle Purina, The D. E. Shaw Group, DuPont™ and many others.

Who I Am

 

Located in beautiful Ithaca, NY, in the heart

of the Finger Lakes, mdesign creations is a

one woman shop operating out of a productive home office surrounded by seven wooded acres and perennial gardens.

Working from a home studio ensures 24/7 availability and attention to your project.

The peaceful location provides focused time

to create without the distractions of a shared office space. This disciplined approach to the work schedule comes from 20 years of being

in the business of supporting and satisfying

my customers needs. 

A devoted yogi, energy worker, and originator

of the brand Chakra-Energetics whose uniquely oriented programs raise the consciousness of future leaders by awakening them to their full potential. Melinda's Chakra Journey Game.

How I Create

 

Utilizing creativity and skills from 20 years experience with Adobe Creative Suite; InDesign, Illustrator and Photoshop, along with Microsoft Office, I will elevate your program materials to

the next level with innovative concepts and production ideas to excite and inspire your audiance.

 

A straight forward, concise layout and design style, with emphasis on function and accessibility, will clearly communicate with your target audience. I will work with your graphics, revamp your current elements, or assist in generating new icons. and establish a consistent look and feel across your collateral materials, including PowerPoint presentations and web presence.

Offer your gifts and services to the world! Let me create a unique brand and professional website that communicates your intentions and attracts your particular demographic. In this global age, having a web presence is more important than ever. Let's get you out there!

How I Work

 

The intention of mdesign creations is to work collaboratively with clients. I invest myself in

the success of your project, without having a proprietary attitude. Clients retain ownership

of the work that is created, with full access

to native files and any additional file formats

as needed.

 

In order for the design project to go smoothly, clear communication is necessary between the designer and client. mdesign creations strives to establish production timelines and delivery dates to satisfy the clients needs, and stays in close contact regarding these deadlines as the project proceeds.  

Every effort is made to work efficiently, staying mindful of the clients time and end goals.

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